Privacy Policy
Last updated: November 2025
This Privacy Policy describes how Abbey Cherry Pickers is the trading name of Abbey Machinery Hire Limited (“we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit, use our services, or contact us through www.abbeycherrypickers.co.uk (the “Site”). Please read this Privacy Policy carefully.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices or for operational, legal, or regulatory reasons. Any updates will be posted on this page with a revised 'Last updated' date.
Information We Collect
We collect personal information from you in several ways to provide and improve our services. This includes:
- Information you provide directly: such as your name, email address, and phone number when you submit a form or contact us.
- Usage data: information about your browser, device, IP address, pages visited, and interactions on our Site.
- Third-party integrations: such as Google Analytics, Google Maps, and embedded social media content that may collect usage information.
How We Use Your Information
We use your personal information to:
- Respond to your enquiries and provide our cherry picker hire services
- Communicate with you about bookings or requests
- Improve our website performance and customer experience
- Comply with legal obligations
- Send marketing emails, if you have subscribed
Analytics and Cookies
This website uses Squarespace Analytics and Google Analytics to collect information about your browser, network, and device, including pages visited, time spent on pages, and interactions with our Site. This helps us understand traffic and improve our services.
Cookies are small files placed on your device to make our Site work efficiently and enhance user experience. Essential cookies are always active, while analytics and performance cookies only run when you accept them via our cookie banner. You can manage or delete cookies through your browser settings.
Third-Party Services
We use trusted third-party services to operate and enhance our website:
- Squarespace – website hosting and analytics provider
- Google Analytics – for website traffic and user behaviour analysis
- Google Maps – to display our service areas and locations
- Klaviyo / Squarespace Email Campaigns – for marketing emails
- Social Media Platforms – embedded content (e.g., Facebook, Instagram, TikTok) that may collect data based on your interaction
These providers may collect data independently according to their own privacy policies.
Data Sharing and Security
We do not sell or rent your personal information. We only share information when necessary to operate our services, such as with our hosting provider or analytics tools. We take reasonable steps to protect your data against unauthorised access, disclosure, alteration, or destruction. However, no internet transmission is entirely secure, and you share data with us at your own risk.
Your Rights
Under the UK General Data Protection Regulation (UK GDPR), you have the right to:
- Access the personal information we hold about you
- Request correction or deletion of your data
- Withdraw consent for marketing communications
- Restrict or object to processing in certain circumstances
- Lodge a complaint with the Information Commissioner’s Office (ICO) if you believe your rights have been infringed
Retention of Data
We retain your personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, comply with legal obligations, or resolve disputes.
International Data Transfers
Your information may be processed or stored outside the UK or EEA by third-party providers such as Squarespace or Google. Where data is transferred internationally, we ensure that appropriate safeguards, such as Standard Contractual Clauses, are in place.
Contact Us
If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us:
Email: info@abbeycherrypickers.co.uk
Phone: 01835 869 679